We’re kicking off the summer term with our next #FinnemoreFireside, this time with Derek Hills,  Director of IT, Systems and Data at Ark, a charity and network of 39 schools that aims to transform children’s lives through education.

Derek has a wealth of experience leading first-class Data and IT teams, having previously worked with other MATs including Harris Federation and David Ross Education Trust before taking up his role at Ark. He knows the MIS landscape well and we had an interesting chat about what the future of MIS might be, including topics such as:

• Where does Derek’s passion for data and analytics come from, and why does he love working in education?
• What can be achieved by sharing data, info and best practice
• Where he sees AI fitting into technology budgets and the broader education landscape
• Are schools getting enough out of their edtech and systems, and are they utilising it effectively?
• Consolidating solutions means investment can go into teaching, but what are the challenges around open data policies?
• The importance of working in partnership with suppliers and forming long-lasting relationships
• What Derek would like to see more of from edtech companies

Now don’t get me wrong, webinars are useful.  They are a great way of being able to communicate with lots of people at once and they work around your customer’s needs; they allow them to dip in and out as they please and you can offer webinars during the evenings and weekends when they won’t necessarily be tied up with other commitments.  From a business point of view, it allows you to promote your product or service to multiple people at once from the comfort of your own office, drastically reducing your cost per sale.

But they do have a downside.  Almost everyone who uses them says they aren’t as good as face-to-face meetings as it’s difficult to make any real connection.  While there is the functionality to ask questions and chat, webinar attendees tend not to do this.  You effectively end up ‘broadcasting’ your sales pitch when, as anyone who regularly reads my blogs will know, I believe the key to selling is listening and understanding.  It may take more time and effort to meet your potential customers in person but it always ends up with a stronger relationship so it is worth investing in if you can.

So when is a webinar actually better than a face-to-face meeting?  When you want honesty!

Webinars are the perfect platform for showcasing a new product or service and asking for honest feedback.  Given the relative anonymity of a webinar (i.e. you don’t have to look the presenter in the eye) your customers will give you their honest opinion on what they’re being shown which makes it an excellent platform for market testing.

Try it out.  Create a webinar with the purpose of gaining feedback (and try to avoid making it a thinly-veiled sales pitch) and see what happens.  People love being asked their opinion and you might get an insight into your product or service which you’ve never had before.

Next in our #FinnemoreFireside series is this Q&A session from before half term with Matt Woodruff, Vice President of Analytics and AI at Community Brands UK.

A data professional and PhD candidate in the field of Machine Learning and Artificial Intelligence in Education, Matt has a prior background of 25 years in technology applications and consulting in Europe and the US.  He’s founded companies specifically addressing how technology can support more effective decision-making at all levels to improve outcomes and identify ways to be able to ‘do more, with less’ – more important than ever in today’s economic climate.

Matt and I had an insightful conversation about data and machine learning, including:

• What is AI? The acronym is bandied about a lot, and here Matt gives a very strong definition of AI and more importantly Machine Learning
• We talk a lot about the benefits of using contextual data with machine learning
• What is the future of the use of data and how expansive can it support Teachers, Students and Parents
• What needs to change? How ‘open’ should data be?
• How is Community Brands supporting schools, and what’s next for the company?

It’s an interesting listen – especially for those of you like me who are interested in data and where the next innovations in analytics will be. Enjoy!

How successful has the government’s 10-year school rebuilding programme been?  There are 100 school rebuilding projects currently underway, with a third set of 61 schools announced in July, so:

❓ Has it created an effective digital infrastructure?

❓What would/should the direction of government policy on school building and refurbishment under new political leadership?

❓What effect has it had, if any, on pedagogy?

With questions such as these, how do you assess the ongoing rollout and implementation? We’re pleased to be involved in the Westminster Forum Projects ‘Next steps for school buildings in England’ online conference tomorrow where delegates will do just that!

I’ll be speaking on understanding and maximising the benefits of improved facilities on educational outcomes.

The speakers and delegates will also look at issues around support for schools that have not been accepted onto the programme; how can their needs be met?

Chaired by former Minister for Schools & Learners, Rt Hon Lord Knight of Weymouth, there are some great keynote sessions from Jane Balderstone and Rory Kennedy from the Department for Education; Robert Gould, Partner at Barker Associates, and Associate Director Matt Robertson of LocatED. The conference will examine the future of school buildings and the development of the schools estate in England – including improvement of estate quality, the school buildings market, and maximising the benefits of improved facilities.

The agenda looks at:

• improving the quality of the schools estate in England – key priorities moving forward – effective digital infrastructure – developing facilities fit for the long term
• the school rebuilding programme – policy priorities – rollout – lessons learnt so far
• the current school buildings market – strategies for land acquisition
• environmental sustainability and energy efficiency – school buildings for the future – role in contributing to net-zero – cost of running school buildings amid rising energy prices
• benefits of improved facilities – impact on educational outcomes – teaching quality – maximising community use

More info and booking details can be found here.

It should be a thought-provoking day with lots of opportunities for discussion, we’re looking forward to it 😊

Before the summer I caught up with Martin Baker, Co-Founder and CEO of The Safeguarding Company. Martin is a former chief police officer whose 38-year career spanned five UK police forces, where he was responsible for all aspects of safeguarding and child protection and managed the risks posed by violent and sexual offenders living in the community. You can read more on Martin’s background here.

During the Q&A, Martin and I had an insightful conversation focused purely on the recent Child Q safeguarding incident. Some particularly interesting areas of discussion include:

• How the action taken with Child Q was disproportionate vs the potential suspicion
• Martin challenges the current way of thinking and what you should ask yourself before acting in a safeguarding incident
• We talk about the adultification of black and minority children, removing their innocence of age.
• How we may misinterpret ‘Fawn’ as acceptance
• The impact on Child Q and her family, and the damage it has done
• How intersectionality comes into play when discriminating against Child Q
• Why we cannot hide behind unconscious bias
• How we need to change the training and culture to ensure we never have another Child Q situation again

We’ve split it into two parts to make it easier to digest.

(TW: this conversation contains potentially distressing subject matter)

Additional reading

Following on from the #FinnemoreFireside chat, Martin has suggested that the following would be useful additional reading about some of the topics covered in this chat Guidance for safer working practice for those working with children and young people in education settings (February 2022).

Martin has also pointed out that, since the publication of the Child Q case practice review, the Department for Education has updated its guidance on searching, screening and confiscation in schools.  The revised guidance can be found here.

In this next #FinnemoreFireside chat we’re catching up once again with  Stephen Bilboe, CEO at WCBS. Our initial conversation was over a year ago back in March 2021 (you can watch the full interview here) and, since then, lots has changed – including the first schools going live with HUBmis.

Amongst other things, Stephen and I chatted about:

• Why rebuilding works best when it comes to UI and UX
• Taking schools on your journey with you when it comes to change
• The value of offering pilots to schools
• Recent changes in the MIS market, private equity investors, and what might happen next amongst the competitors
• How the pandemic has affected what’s important to the independent and international education sectors
• Lessons learnt from the release of HUBmis, and what’s next
• WCBS academy, accreditation, and the benefits it brings to schools

Enjoy!

Just before Bett this year, Nick caught up with Lawrence Royston, Founder of teamSOS, to talk all things edtech.

Lawrence is one of the true entrepreneurs of the Edtech market. Along with his partner Joanne, he started with GroupCall messenger, the first SMS messaging system for schools in the UK, then built Xporter, supporting Third parties to have a generic way to integrate with MIS data, before looking at how they could provide deeper insights in the data they were already transferring through GroupCall XVault. He’s also supported GDPRis and has recently started a new business in teamSOS, an incident management and compliance tool for staff in Education and NHS establishments.

We’ve split the interview into two parts to make it easier to digest. In part one Nick and Lawrence discuss:

• What it means to have an entrepreneurial mindset
• Working with partners (and family!), their symbiotic skills, and how this is a great asset in business
• The thinking behind teamSOS, where the idea came from, and the problem it solves
• The importance of listening and learning from users
• ‘Successive approximation’ and continually iterating solutions to help better meet the needs of your customers

In part two they talk about:

• What advice would Lawrence give budding edtech entrepreneurs based on his own experience?
• Getting work/life balance right
• The effect of recent market changes: how consolidation makes space for speedboats!
• The innovation bubbling away in the background within smaller businesses that lead on vision and integration
• Modernising technology (case in point: walkie talkies)
• Their approach to pricing and delivering value
• How making school staff feel cared for attracts and retains the best candidates

Enjoy!

What options are open to schools when it comes to financial management solutions?

The Competition and Markets Authority (CMA) is investigating whether ESS SIMS is abusing a dominant position to push schools into accepting a new 3-year contract.  What’s interesting here is that, as part of its investigation, the CMA has said they will also consider the pricing of some ESS product packages – specifically, it will look at how SIMS is being sold alongside FMS.

The press release from the CMA says:

“As part of its investigation, the CMA will also consider the pricing of some ESS product packages – specifically, it will look at how ESS’s management information system product is being sold alongside its financial management software. This could encourage customers to buy both products and deter customers moving away from ESS.

The CMA is concerned that, by adopting such a pricing strategy, market players that only offer one of these services may be unable to compete, potentially leading to an uncompetitive market in future.”

How ARE schools handling what they do in terms of a finance package when they switch to a new MIS?

Product functionality and data extraction aside, one of the biggest challenges schools always used to face around FMS was how costly it was to buy it directly from ESS (then Capita) if you want to buy it as a standalone product. e.g. not bundled with the MIS via an LA-wide deal.

For many, the new total annual cost of an MIS + finance solution would simply be driven too high to justify the change so they stayed with their existing systems.

But as schools choose to move to new MIS solutions, what are they choosing as their finance system?

Why are some businesses more successful than others?

Is it because they provide a better solution technically?

Is it because they were first to market?

Or is it just luck?

You could say all these statements are true, however, more often than not it is the way you look at a solution and how easy it is for a potential customer to purchase, on board, reduce their pain, and continue to enjoy the experience of working with your solution and business. It’s all about reducing friction.

We work and continue to work with several businesses across the edtech world and, in the main, the majority of companies that are not growing as quickly as they would like comes down to how hard are they making it for customers to either buy in the first place or make it hard for them to choose to stay, its all in your power to solve!

Look at your Customer Journey, look at every step, and understand when you are making it hard for the customer/user.

Ask yourself:

• Have you made it easy for the potential customer to find you and know what you stand for? Where do they receive their information?
• Have you made it easy for them to purchase? Do they know you are going to take away a problem better than your competition?
• Have you made it easy for them to onboard? Through little to no manual or human interaction.
• Have you made it easy for them to get to the value? This may include human intervention to understand best practices, however, if you can make it light touch this is great for the business and your customer.
• Do you have processes of ensuring that the customer continues to have a great experience of the solution and the business? To make the decision to be loyal easy.

If you say yes to all these questions, ask one more! Are you looking at this from your perspective or the customer’s? If you answer from yours, as we know best, you are not reducing Friction!

Our next fireside chat this year is with education thought leader, Sue Macgregor of Alps Education.

Sue brings a wealth of sector experience to our chat, having had a long and varied career in teaching and leadership, before moving to Alps Education to lead the Education and Product Development teams.

At Alps Education, their focus is on providing the right analytical tools to schools so they have the power to help every student achieve their full potential. Their platforms provide KS4 and KS5 performance insights that help teachers and leaders to celebrate strengths, action any gaps and drive-up student achievement.  

It’s a great fireside chat, and Sue provides loads of insight into:

• Her background in education, the trials and tribulations of Ofsted (and the pride in obtaining ‘Outstanding’ rating), her move into the world of edtech, and why she works at Alps Education
• Her role at Alps Education leading teams including many other former education leaders, and the context and experience that brings
• How tech has to work for the people who use it – not everyone loves data so it must fit in with what they need. Data can’t solve your problems but it can flag potential issues.
• The value and importance of asking the question “So what?”
• The ways assessment policy has changed, and how schools can work without baseline data (as a result of covid lockdowns)
• Given what we’ve all learned through the pandemic and homeschooling, how assessment policy might look in the future; it’s a wasted opportunity to simply return to what we’ve been doing for the last 50 years.
• How Alps methodology is different, and their mantra of “what’s next?” and allowing students to move forward
• What edtech companies should be thinking of when developing new solutions for educators and leaders, both now and in the future.
• The importance of being transparent, and empowering school leaders, teachers and staff
• Future plans for Alps Education, and developments and innovations the education community can expect to see in the coming months and years.

We’ve split the interview into three shorter parts for you to watch and listen to – enjoy!