Client Management
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The Art of Saying Less: Why Brevity is Your Secret Weapon in Educational Technology Sales
In an industry where everyone seems to be shouting louder and longer, perhaps it’s…
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Balancing AI and Authenticity: How to Grow Your Edtech Brand Without Losing the Human Touch
Artificial intelligence (AI) can automate almost anything—from data analysis to streamlining administrative tasks. It’s tempting…
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AI, Business Development, Client Management, Leadership, Marketing, New business, Product Development, Product Management, Sales, Startups, StrategyElevate your edtech business: Join The Knowledge coaching programme for education sector business leaders
When we designed our 6-month coaching programme, The Knowledge, we set out to ensure it…
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Understanding Buyers in the UK Education Sector
In the UK education sector, making a big purchase decision is rarely a one-person show.…
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Leveraging Customer Testimonials: Your Secret Weapon in Edtech
Do you make the most of customer testimonials? Customer testimonials are one of THE biggest…
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Good love or bad love?
Are you guilty of bad love? Bad love: when your affection for customers is solely…
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Are you guilty of bad love?
As it’s Valentine’s Day it seems only right to tackle the issue of love and,…
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How to hit the ground running in 2023
If you’re lucky, you would have had the Christmas period off, and today will be…
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Are you friction-free? What you can do to make it easier for your customers
Why are some businesses more successful than others? Is it because they provide a better…
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Is signing into a multi-year contract for your MIS a good thing?
Is signing into a multi-year contract for your MIS a good thing? If it’s something…